The phrase “light industrial” often isn't very exciting to millennial candidates, though this is a common misconception. While it isn't associated with the shiny newness of other fields in the tech industry, there are actually many exciting perks and opportunities available in industrial or manufacturing work. If you're a hiring manager looking to sell your company to millennial candidates, here are a few of their major concerns and how you can address them in an interview.

Benefits

Studies have shown that millennial candidates are less concerned with their salary than they are with job satisfaction. One major factor in an employee's satisfaction is the quality of the benefits they're offered. When creating your benefits package, you should keep in mind that millennials are drawn to creativity. So learn from the major players and consider offerings like food and drink, an on-site gym or company-covered membership to a local fitness center, or office pets. It's the company culture that attracts younger workers, so keep this in mind when incentivizing your staff.

Flexibility

The work-life balance is very important to Gen-Yers, and with good reason. Employees who have a strong balance between their day jobs and their personal lives are often happier and more fulfilled. So to nurture this sort of environment, you should introduce flexibility into their work schedule. Whether that's allowing them to choose which hours they work in a day to allowing alternating paid Fridays off, you can create a flexible, balanced atmosphere that will appeal to millennial candidates.

Growth

Millennials want to feel as if they're a part of a growth industry. They've seen other lines of work fizzle out, and they want the comfort of knowing that they have a future with their chosen career. Fortunately, this can be a major selling point for industrial work. Not only is there a very high demand for these positions now, but we're a consumer-driven culture and this is only becoming more pronounced. As the demand for products continues to grow, so will the opportunities in the light industry sector.

These suggestions don't require radical changes in the way you do business. They're simply methods of updating your existing benefits and incentives to create a more creative company culture. Additionally, millennial candidates will be drawn by the potential for growth within the industrial industry. They'll be able to feel secure in their future with your company, and this will make for an easier pitch during the interview process.

For more advice on hiring millennial candidates, or for any hiring need you may have, contact the experts at Bear Staffing today.